...I'm not a whole lot clued into what goes on in the major marketing corporations, but I'd imagine geolocation data of almost one billion people, their interests, who their friends are (and what they 'like') is worth a fortune.
By "Getting away with it" I meant that it's getting a bit ridiculous having ads in your news feed, isn't the section on the right of the page enough space? ... it's annoying (for me anyway).
Ya, I know I'm using
their platform and at the same time bitching when they serve me ads which looks dumb I agree - there's too much screen space being used now with the Sponsored Stories imo